Google dropped a bombshell on most maps users, including many of the people using the Store Locator Plus WordPress plugin — they now require ALL SITES to register for an API key. The bigger part of the announcement was that ALL registered API keys must now be attached to a Google Billing Account. That’s right, Google now wants your credit card information on file and ready-to-bill at a moments notice if you garner any traffic on your displayed maps.
You will see a lot of map plugins and services changing over the coming months because of this. The WordPress plugin version of Store Locator Plus is one of them. Thankfully those clients that opted to use the fully-managed My Store Locator Plus service won’t need to deal with Google — but there will be “in the background” changes made to that service as well.